| August 6, 2008 |
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| Thursday, 18 September 2008 05:31 |
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Top Casino Web Promotion Award Again Goes to Greatest Games on Earth™ For Wisconsin Online Game For the third year in a row, The Greatest Games on Earth™ proprietary web promotional technology was honored with a prestigious Silver Romero award, one of the U.S. casino industry’s top awards. Lake of the Torches Resort Casino, Lac du Flambeau, WI, was given the Romero for "Top Web Promotion of the Year for small and mid-sized Casinos," in recognition of the "Fun at Flambeau Field™" online game developed by The Greatest Games On Earth, LLC, Green Bay. The Romero is named for Casino industry marketing pioneer John Romero. Accepting the award was Michael J. Broderick, Director of Marketing at Lake of The Torches Resort Casino. The Greatest Games on Earth™ proprietary web promotional technology previously won a Diamond Romero Award for "Top Web Promotion of the Year" at the 2007 Casino Marketing Conference for the "Shoot for the Stars™" online game developed for Mohican North Star Casino and Bingo in Bowler, WI. Lake of the Torches took home a Silver Romero Award for "Top Web Promotion of The Year" for the "Fishin’ For Fun™" Game, also developed by The Greatest Games on Earth, LLC. Judges for this year’s awards were: Jackie Brett, Director of Advertising and Public Relations for Imperial Palace Hotel & Casinos; Don Kennedy, a career marketing executive and most recently the Director of Marketing for Chinook Winds Casino Resort; Toby O’Brien, Vice President, Marketing and Client Services for Raving Consulting Company; and Jim Seagrave, Vice President/Advertising for Coast Casinos. "The internet and e-marketing is a brave new world for casino marketers, and the Greatest Games on Earth™, in my opinion, is at the cutting edge of these drivers for the gaming and hospitality industry," said Broderick. "They have a keen awareness of the unique needs of the gaming industry, and by working closely and openly with their clients, they have created and implemented promotional tools that fit each of their client’s particular competitive situation. By creating innovative yet fun online games that capture valuable customer information, assisting us to differentiate ourselves from the competition, and by drawing awareness to our property, we feel strongly that The Greatest Games on Earth™ has given us great marketing ROI," he said. "Greatest Games on Earth lives up to its name," said Dave Shubinski, Player Development Manager at Mohican North Star Casino. "They listened and worked closely with us to get the games to suit our needs. Our online game is a very effective revenue driver for our casino. Our investment in online technology from The Greatest Games on Earth™ continues to bring Mohican North Star Casino and Bingo real, substantial, and trackable profits." Shubinski added, "Creating an online game that that is both secure and easy to play is no small feat – but The Greatest Games on Earth™ has done it." The Greatest Games on Earth is a privately held company, located in Green Bay, WI, and is an associate member of the National Indian Gaming Association. For more information, contact Rick Morein, Vice-President, Sales at (920) 430-5130 or by E-Mail at This e-mail address is being protected from spambots. You need JavaScript enabled to view it . |
| Last Updated ( Wednesday, 24 September 2008 13:58 ) |
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